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PRODUCT NEWS
Book4Time invests in data team and makes new appointments to increase market leadership position
18 Sep 2020 . BY Megan Whitby
In August, the company announced one of its largest multi-channel platform upgrades to the product / Book4Time
In a time when many of our competitors are downsizing, putting a halt or slowing new feature development and reducing support levels, we've continued to innovate
– Roger Sholanki
Book4Time, the leading wellness and recreation management solution for the hospitality industry, is continuing to innovate in 2020 despite strong headwinds in the industry.

Last month, the company announced one of its largest multi-channel platform upgrades to the product, including the launch of features such as:

  • A multi-location, multi-currency KPI reporting and self-service business intelligence solution that helps customers get real-time global insights into their businesses

  • An end-to-end contactless guest experience that allows users to book appointments online or on their mobile device, complete digital health questionnaires and waiver forms pre-treatment and check out on their mobile device without having to visit the front desk

  • A major User Interface (UI) upgrade to further enhance the ease of use of the product for both businesses and their customers


With continued product innovation and investments in sales, marketing and customer success, Book4Time has seen consistent growth with new business in ASIAPAC, EMEA and North America.
Hotels and resorts look to move technology above property into the cloud and offer their guests contactless solutions and gain real-time insights to their business.

In the last five months (April - August), Book4Time has continued to experience further growth in its strategic accounts including Marriott, Hilton, Hyatt, Four Seasons, Accor and Montage, and has been able to add 35 new accounts, including some high profile net new competitive replacement MSAs.

"In a time when many of our competitors are downsizing, putting a halt or slowing new feature development and reducing support levels, we've continued to innovate,” said Roger Sholanki, founder and CEO of Book4Time.

“We’ve launched new features and invested in customer success, training and support to help our clients prepare for reopening in this environment."

Notably, the business recently:
  • Hired Cynthia Connelly, formerly an executive director of Integration and New Openings at Accor as its VP of Customer Success to bolster its industry-leading NPS scores and retention rates

  • Appointed Tom Kavouras, formerly co-founder of PharmaBI, as its chief data officer to build out enterprise reporting and analytics capabilities

  • Formed a strategic partnerships arm to deepen and develop its hospitality technology integration ecosystem that includes partnerships with PMS incumbents like Oracle and Infor as well as emerging vendors like Mews.


"These functions are integral to our success as we move into the last quarter of Q4. Our customers have the highest standards and expectations and we're continuing to invest to increase our market leadership position," concluded Sholanki.
PRODUCT NEWS
Elemis’ first standalone store to open in London’s Covent Garden
BY Megan Whitby | 24 Apr 2024
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store.
Keiser A400 resistance will empower fitness enthusiasts
BY Tim Nash | 22 Apr 2024
Keiser has released a new line of resistance equipment designed to give real-time feedback and data analytics.
Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
BY Megan Whitby | 22 Apr 2024
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
BY Katie Barnes | 19 Apr 2024
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
BY Megan Whitby | 17 Apr 2024
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
BY Megan Whitby | 15 Apr 2024
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
BY Megan Whitby | 12 Apr 2024
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
BY Megan Whitby | 10 Apr 2024
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
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Being able to create award-winning spas, offering a full interior design package and a technical ability to supply spa wet area solutions, offering flexible and cost-effective services unrestricted by geography or size.

Founded in 1959, Barr + Wray is recognised as a world-leading provider of spa design, engineering and pool & spa equipment.
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