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PRODUCT NEWS
Diamond balloon concept merges tourist attraction with advertising billboard
12 Jul 2021 . BY Magali Robathan
A group of Dutch engineers have presented a new attractions concept that combines a flying observation cabin with LED digital advertising billboards.

The Diamond Balloon is a triangular-shaped helium balloon with an attached glass platform for up to 64 people. The balloon would fly at heights of up to 300m, and features three large LED digital billboards, with a total screen surface of 2,700s qm.

During the 15 minute ‘flight’, visitors would be able to walk around the gondola and enjoy the sights; the balloon could also be equipped with floorless rotating seats, allowing for a rollercoaster-style thrill ride.

Advertising income from the LED billboards would generate the main ROI, with the platform providing a secondary revenue stream.

“Diamond Balloon offers a unique landmark that uses state of the art Digital Out-of-Home advertising, while creating a new spectacular tourism attraction,” said Diamond Balloon spokesperson Bart Groot.

“The revolutionary design and construction has been developed in cooperation with one of the global leading technical universities in aerodynamics (TU Delft, the Netherlands).

“Secured to the ground station by cables, the Diamond Balloon will be elevated to a height of 300m. The gondola will be hoisted at 175m, creating a thrilling visual experience that’s very different to anything else out there.
PRODUCT NEWS
Anna Bjurstam, Alberto Apostoli and Andrew Gibson headlining Synergy The Retreat Show in Ibiza this October
BY Megan Whitby | 23 Sep 2022
Like-minded spa, wellness and travel experts are being invited to come together at the inaugural Synergy – The Retreat Show from 25-28 October in Ibiza.
moonbird unveils breathwork device to help users de-stress and improve sleep
BY Megan Whitby | 20 Sep 2022
According to Belgian tech startup, moonbird, using breathwork as a way to relax is growing in popularity. In light of this, the company has developed a tool to guide people through breathwork exercises intuitively, like a breathing coach in their hand.
Voya introduces lavender-infused Buoyancy Body Butter and new body wrap ritual
BY Megan Whitby | 12 Sep 2022
Voya has launched a new body cream named the Buoyancy Body Butter to offer a nourishing skincare solution that leaves skin feeling silky soft and smooth.
Shredquarters opens club #10, eyes UK market leadership in functional training
BY Tyler Landry | 08 Sep 2022
Fast-growing functional training franchise The Shredquarters has reached the 10-site milestone with the opening of its latest club in Twickenham, south-west London, on 25 July.
Trelonk Wellbeing introduces plant-based wellness solutions to spa, fitness and leisure markets
BY Megan Whitby | 08 Sep 2022
Trelonk Wellbeing has begun supplying plant-based essential oil products to the spa, fitness and leisure markets to offer therapeutic benefits for the mind, body and spirit.
Everyone Active wins contract for management of eight major sport and cultural facilities
BY Tim Nash | 02 Sep 2022
St Albans City and District Council has signed a ten-year deal with Sport and Leisure Management (SLM) trading under the brand name Everyone Active.
Ashmira Botanica tops up skincare range with new moisturising balm
BY Megan Whitby | 01 Sep 2022
UK-based spa, skincare and wax brand Ashmira Botanica has launched a retail version of its professional Restore and Illuminate Rice Balm to help guests prolong the benefits of their spa treatments.
Hyperice's new Core Meditation Trainer elevates mindfulness practice in spas, says Sarah McDevitt
BY Megan Whitby | 30 Aug 2022
Manufactured by Hyperice, the Core Meditation Trainer is a new handheld device which can help spa-goers find their calm and improve their focus and inner strength.
COMPANY PROFILE

A 28-year old legacy of building the best quality solutions for whole-body cryotherapy is the foundation to offer our high performance cryo chambers - The Art of Cryo Vaultz®.

Art of Cryo is a new division of a renowned family business with 30 years’ experience in ultra-low temperature equipment. A 28-year old legacy of building the best quality solutions for whole-body cryotherapy is the foundation to offer our high performance cryo chambers - The Art of Cryo Vaultz®.
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CLAD NEWS
Queen Elizabeth II to be commemorated by Thames' Illuminated River
Illuminated River, described as the world’s longest public artwork, will be lit in commemoration of the passing of Her Majesty The Queen, Elizabeth II.
HBG Design behind Michigan’s six-storey Aquadome inspired by the sun’s path across the sky
Hospitality and entertainment design firm HBG Design is helming the design of Michigan's new Gun Lake Casino Resort Aquadome – a glass-roofed, climate-controlled, indoor landscaped pool and event centre atrium environment.
Seventh International Museum Construction Congress to be held in Norway this year
The International Museum Construction Congress (IMCC) will take place in the Norwegian capital city, Oslo, from 6 to 8 November 2022.
The 'world's most anticipated museum' to finally open this year
The Grand Egyptian Museum is set to finally open its doors after a design and construction project which has taken more than 20 years to complete.
Decommissioned oil rig transformed into See Monster art installation
An oil rig that spent three decades in the North Sea before it was retired last year is being transformed into an interactive art installation in Weston-super-Mare, UK.
Nike's Serena Williams Building, designed by Skylab, follows the concept of flow
The new Serena Williams Building at Nike World Headquarters in Beaverton, Oregon, US, has been declared open.
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