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PRODUCT NEWS
BC SoftWear secures deal with Qatari distributor Iris Be You Beauty Trading
24 Nov 2022 . BY Megan Whitby
BC SoftWear recently celebrated its 20th anniversary and is now supplying over 10,000 customers worldwide / BC SoftWear
BC SoftWear will add great value to our brand and the Qatari beauty salon market
– Heba Aabou Gabal
Spa and hotel textiles supplier BC SoftWear has entered a new partnership with Iris Be You Beauty Trading in Qatar.

Distributing through a variety of channels, Iris Be You is a distribution company working with more than 600 beauty salons and retail shops in Qatar.

As BC SoftWear’s new distributor in Qatar, Iris Be You will provide a selection of the company’s treatment bed products and accessories to the country’s expanding beauty salon market.

“The beauty salon market in Qatar is developing at an astounding rate,” said Barbara Cooke, BC SoftWear’s founder and managing director.

“Iris Be You fully appreciates our exclusive range and is on board with our aim of helping beauty salons to save money in the number of towels they need to use.

“We’re confident in their professionalism and look forward to working together to help Qatari beauty salons overcome day-to-day issues that can really impact a business, such as speed of laundering and the associated energy savings.”

Heba Aabou Gabal, managing partner at Iris Be You, added: “We’re pleased to collaborate with BC SoftWear as we believe they offer the best in class.

“Adding their quality towels and spa linens to the Qatari market will make a big difference to the beauty salon businesses we work with. Until now, many have had major laundering issues and problems with the absorption of oils during massage and colour bleaching.

“Partnering with BC SoftWear will allow us to provide innovative, cutting-edge solutions and the finest luxury towels and linens to the professional beauty salon market – something that has never been available here before.

“BC SoftWear will add great value to our brand and the Qatari beauty salon market.”
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COMPANY PROFILE

The company was launched in 2012 by CEO Patrick Saussay and Christopher Ryan.

We focus as much on profitability as we do on customer experience, in the definition of global wellness services. Daily wellness is a trend we support. We define personalised services, integrating health prevention and all experiences that enhance the sustainability of one’s wellbeing.
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